Start Your App

Name (required)

Business Name

Email (required)

Phone

Platforms you’re interested in
iPhone iPad Android Other

Business Questions (Optional)

1. What are your business goals (expand market share, differentiate from competition, increase referrals, etc)?

2. What is your business model (how do you make money)?

3. Who is your best (ideal) customer?

Who will use your app?

1. What are their demographics (age, sex, income, etc)?

2. What are their characteristics (mom of young kids, fisherman, stock trader, small business person)?

3. When will your App be used (daily, weekly, morning, evening, preparing for trip)?

4. Where will your App be used (at the store, at home, in the care, in line)?

Why will someone use your App (hint: it needs to do at least 1)?

5. Does it give the user useful information? How?

6. Does it simplify some part of their life or work? How?

7. Does it entertain them? How?